Technical Subject Matter Expert (SME) & Implementation Lead – Social, Paid & Messaging

Billennium is a global technology company with over 20 years of experience, committed to innovation and empowering businesses. As an employer, we offer a supportive, growth-focused environment where collaboration and creativity thrive. Join us to shape the future of technology together!

About the Role
We are looking for a highly technical, hands-on expert to join our team as a Technical SME & Implementation Lead. In this role, you will act as the critical bridge between high-level marketing architecture and operational execution. Working closely with Architects, you will own the configuration, implementation, and optimization of our marketing technology ecosystem across Social Media, Paid Media signals, and Conversational Messaging platforms.

This is not a campaign management or content role. You will focus on APIs, tracking infrastructure, automation logic, and platform integrations—ensuring our teams leverage best-in-class capabilities of modern MarTech stacks.

Key Responsibilities

Technical Implementation, Configuration & Integration

• Own backend configuration of Sprinklr (Modern Care, Modern Research, Modern Marketing), including routing rules, AI-driven intent tagging, automation macros, and listening dashboards

• Design and maintain omni-channel messaging architecture across WhatsApp Business API, SMS, and Viber

• Build and optimize automated messaging flows, including failovers, keyword triggers, and real-time event-driven communication

• Configure integrations between LinkedIn Sales Navigator, Sprinklr, and CRM systems to enable seamless lead routing and identity resolution

• Manage APIs, webhooks, and data pipelines across platforms

• Implement and troubleshoot Server-Side Google Tag Manager, Meta Conversions API, and TikTok Events API

Subject Matter Expertise & Strategic Foresight

• Act as the internal SME for Sprinklr, messaging platforms, and LinkedIn Sales Navigator

• Monitor product updates, roadmaps, and emerging capabilities

• Lead technical proof-of-concepts (PoCs) for new features (AI, automation, conversational commerce)

• Define cross-platform data orchestration and integration logic

• Ensure all implementations comply with data privacy regulations (GDPR, CCPA) and internal security standards

Execution Enablement & Platform Governance

• Develop technical SOPs, configuration playbooks, and governance frameworks

• Standardize naming conventions, rule engines, and webhook structures

• Build system health dashboards to monitor delivery rates, API latency, and data integrity

• Act as Tier-3 technical support for platform issues, API failures, and integration breakdowns

Required Expertise

Core Platforms

• 3+ years of hands-on experience with Sprinklr (Modern Care, Modern Marketing, Modern Research)

• Experience building messaging workflows in platforms such as Infobip

• Strong understanding of WhatsApp Business API, SMS failover logic, and conversational flows

• Experience integrating LinkedIn Sales Navigator with CRM and social platforms

Data & Tracking Architecture

• Advanced expertise in Server-Side Google Tag Manager and data layer design

• Strong JavaScript skills for custom tracking implementations

• Hands-on experience with Meta Conversions API, Google Enhanced Conversions, and TikTok Events API

• Experience building data pipelines using APIs, webhooks, and CRM integrations (e.g., Salesforce, Microsoft Dynamics)

Privacy, QA & AI

• Knowledge of GDPR/CCPA and consent management platforms (e.g., OneTrust, Cookiebot)

• Experience with debugging tools (Charles Proxy, OmniBug, Fiddler, pixel helpers)

• Familiarity with AI-driven marketing tools (e.g., conversational AI, intent classification, automation)

Professional Profile

• 5–8+ years in Technical Marketing Operations, MarTech Implementation, or Solutions Engineering

• Strong “doer” mindset—hands-on configuration, problem-solving, and system optimization

• Ability to translate architectural designs into working implementations

• Comfortable collaborating across technical and non-technical teams

Perks and benefits:

• Comprehensive benefits - enjoy Udemy for Business, private medical care, Multisport card, veterinary package, language lessons, and shopping vouchers.

• Flexibility - adaptable working hours and remote/hybrid work options to suit your lifestyle & location.

• Career growth - access opportunities for professional development and learning, including perks related to our official partnerships with global IT giants: Microsoft, AWS, Snowflake, Salesforce & more.

• Global collaboration - work with a diverse, international team.

• Innovative environment - be part of a forward-thinking and growth-oriented workplace.

• Engaging community – Work with passionate professionals and participate in team-building events, hackathons, and CSR initiatives to make an impact beyond work.

• Team-building events including our company tradition (annual company event in Mazury).

•  A pleasant surprise to start your journey with us in the form of a welcome pack.

Recruitment process:

• HR call

• Technical Interview

• Interview with the dedicated Client

• Final decision/ Feedback

Sounds interesting? Click "Apply" and have a chance to hear more!

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