Creatio is a rapidly growing AI software company recognized as a leader in enterprise CRM and workflow automation. We are looking for a passionate Senior PPC Specialist to join our global digital marketing team and drive high-impact lead generation and brand awareness campaigns.
Key responsibilities
- Manage and optimize digital advertising campaigns across platforms including Google, LinkedIn, Facebook, and Instagram.
- Develop and execute data-driven growth marketing strategies to maximize ROI and campaign efficiency.
- Analyze campaign performance using GA4 and other tools to deliver actionable insights and KPI reports.
- Launch and optimize innovative advertising campaigns on emerging LLM platforms like ChatGPT.
- Collaborate with internal content and design teams to ensure cohesive and effective campaign execution.
Requirements
- Proven experience managing diverse paid media channels, including Google Ads, LinkedIn, and Microsoft Advertising.
- Strong proficiency in Google Analytics (GA4) and experience with A/B testing methodologies.
- Ability to manage full-funnel acquisition strategies, from pixel implementation to conversion tracking.
- Advanced analytical skills with expertise in Excel and experience working with CRM systems.
- Strong project management capabilities to handle multiple campaigns, budgets, and media planning simultaneously.
What we offer
- Clear career progression paths and continuous learning opportunities to support your professional growth.
- A culture that values innovation, bold thinking, and individual contributions.
- Flexible work arrangements designed to help you maintain a healthy work-life balance.
- A supportive environment that celebrates achievements and empowers you to make a real impact.