TripleTen is a dynamic EdTech company dedicated to providing high-quality tech career programs for students across the US and Latin American markets. We are currently looking for a strategic Senior Google Ads Manager to join our globally distributed team and lead our user acquisition efforts for the US region.
Key responsibilities
- Manage the full channel P&L for Google Ads, including Search, Performance Max, and Demand Gen campaigns.
- Oversee bidding strategies and account architecture at scale, utilizing value-based bidding and portfolio strategies.
- Implement and optimize the signal layer, including offline conversion imports and CRM-to-Google feedback loops.
- Drive creative and landing page velocity through continuous testing and ad copy optimization.
- Conduct competitive analysis, including brand defense and auction insights to maintain market position.
Requirements
- Minimum of 4 years of experience in paid search, with at least 2 years in a senior or lead capacity.
- Proven track record of managing paid search campaigns across multiple global regions and languages.
- Experience managing significant monthly budgets with a deep understanding of scaling strategies.
- Technical proficiency in Google Ads, GA4, Looker or Tableau, and SQL for independent data analysis.
- Strong expertise in conversion tracking, including GTM, server-side tagging, and CRM integrations.
- Analytical mindset with the ability to design and interpret incrementality tests and lift studies.
What we offer
- Competitive compensation package for your expertise.
- Fully remote contract with a flexible schedule to support work-life balance.
- Opportunity to work within a collaborative, international team of driven professionals.
- Access to all necessary software licenses and tools required for effective remote collaboration.