Medlive is seeking a Senior Digital Marketer to take ownership of our growth channels, including paid media, corporate website strategy, and CRM management. You will join our MarComms team to deploy data-driven campaigns that connect our educational content with healthcare providers and partners, driving meaningful impact in clinical practice.
Key responsibilities
- Plan and execute paid media strategies across social, search, display, and email channels to drive acquisition and engagement.
- Deliver consistent reporting on OKRs and campaign performance, providing actionable insights to marketing leadership.
- Build and maintain performance dashboards to track goals and recommend strategic adjustments.
- Lead corporate website strategy, including SEO and AEO optimization, while ensuring content remains on-brand.
- Manage and expand the marketing CRM database with accurate segmentation to support targeted campaigns.
Requirements
- 5–7 years of digital marketing experience, preferably in B2B client acquisition with a focus on multi-channel optimization.
- Strong analytical skills with the ability to interpret dashboard data into clear recommendations.
- Proven experience in SEO/AEO strategy and implementation for B2B websites.
- Expertise in maintaining CRM databases and developing effective audience segmentation.
- Highly organized, detail-oriented, and comfortable working in a fast-paced, remote environment.
What we offer
- A high-impact role with significant ownership and visibility across the organization.
- Direct collaboration with marketing leadership in a mission-driven company.
- Full flexibility to work from anywhere, with a preference for alignment with the EST time zone.
- Opportunities to grow professionally and help shape the future of our B2B marketing strategy.