Senior CRO & Landing Page Designer

Whiskey Library is a fast-growing DTC bourbon subscription brand seeking a highly execution-focused Senior CRO & Landing Page Designer to own testing and optimization across our conversion funnel. This role is ideal for a data-driven professional who can independently identify opportunities, build high-converting landing pages, and manage a disciplined testing roadmap to improve overall funnel performance.

Key responsibilities

• Own conversion optimization across the full customer funnel, including homepage, product pages, and checkout.
• Design, build, and launch landing pages and test variants directly in Replo.
• Develop and prioritize an ongoing A/B testing roadmap based on data-driven hypotheses.
• Analyze performance data using tools like GA4, Triple Whale, and Hotjar to inform future optimizations.
• Document insights, wins, and losses to build a repeatable and scalable testing system.

Requirements

• 3+ years of experience in CRO, growth, or performance marketing within DTC ecommerce.
• Hands-on experience building landing pages and managing A/B testing methodology.
• Strong understanding of statistical significance, MDE, and key ecommerce metrics like CAC, AOV, and LTV.
• Ability to work asynchronously and maintain at least 4 hours of overlap with US Eastern Time.
• Excellent written English and a proactive approach to managing projects from strategy to execution.

What we offer

• Full-time, fully remote position working directly with founders and growth leadership.
• Opportunity to shape the growth strategy of a rapidly expanding subscription brand.
• A culture that values disciplined testing, documentation, and measurable results.