Paid Acquisition Lead (Google Ads) — AI Product Launch

Genesis is a fast-moving product team currently scaling a next-gen AI product. We are looking for a high-agency Paid Acquisition Lead to take our Google Ads engine from a $100k/mo foundation to over $1M/mo in profitable spend.

Key responsibilities

• Audit, validate, and rebuild the global Google Ads strategy from scratch to ensure it scales effectively.
• Drive aggressive growth by scaling the acquisition engine while maintaining strict profitability targets.
• Collaborate directly with the CEO on budget forecasting, growth planning, and overall P&L strategy.
• Analyze funnel data to optimize the entire user journey from initial impression to final conversion.

Requirements

• Proven track record of scaling Google Ads channels in global markets from zero to significant profitable spend.
• Hands-on mastery of search advertising with a deep understanding of how to hit CPA and ROAS targets.
• Strong product mindset with fluency in SaaS metrics such as LTV, CAC, retention, and payback periods.
• Technical expertise in setting up Google Ads, GTM, and tracking architectures like GA4 or AppsFlyer.
• High agency and the ability to thrive in an ambiguous, fast-paced environment without needing constant direction.

What we offer

• Total freedom and autonomy with zero micromanagement over strategy, execution, and marketing budgets.
• Access to uncapped marketing budgets as long as you can prove profitable ROAS.
• A fast-paced, zero-bureaucracy environment where you can test and launch new ideas in hours.
• Comprehensive benefits including medical insurance, paid vacation, and coverage for coworking memberships.