Optimization Consultant

Link Group is seeking an experienced Optimization Consultant to drive and deliver comprehensive conversion optimization strategies. In this role, you will be responsible for creating roadmaps that provide significant return on investment for our clients, ensuring that project goals are met through effective experimentation and personalization techniques.

Key responsibilities

• Create and manage discovery and concept phases to develop impact maps that drive contract delivery and ROI.
• Communicate and sell concepts and hypotheses to stakeholders to secure commitment to the optimization roadmap.
• Drive clear optimization processes that set the delivery team up for success.
• Write statistically accurate reports for clients that provide meaningful insights and actionable next steps.
• Engage with vendor partners to stay updated on new product launches and build strong professional relationships.

Requirements

• Minimum of 2-3 years of demonstrable experience running optimization programs.
• Working knowledge of at least one major testing platform such as Optimizely, Adobe Target, VWO, or similar tools.
• Proficiency in web analytics tools like Google Analytics or Adobe Analytics.
• Strong understanding of statistical measures and the methodology behind defining well-run experiments.

What we offer

• Opportunity to work on diverse optimization strategies across multiple client accounts.
• Professional development through engagement with leading industry vendor partners.
• A fully remote working environment that supports autonomy and professional growth.