MarTech Lead

Trade Nation is seeking a strategic and hands-on MarTech Lead to take full ownership of our marketing technology ecosystem. In this role, you will define the architecture, roadmap, and vendor landscape, ensuring our stack supports our growth across multiple regulated jurisdictions while collaborating closely with Marketing, Product, Engineering, and Data teams.

Key responsibilities

• Own the MarTech strategy and architecture, including the audit, rationalisation roadmap, and future-state technology stack.
• Manage the CMS, HubSpot, tracking, and analytics ecosystem, ensuring strong governance, integrations, and data quality.
• Lead vendor selection, negotiations, and renewals, making clear decisions on when to buy, build, or retire technology.
• Build the foundations for tracking and analytics, including server-side GTM, GA4, Consent Mode, and Amplitude activation.
• Identify and deliver practical AI use cases across content, localisation, reporting, and campaign operations.
• Act as the key technology partner for Marketing, coordinating with cross-functional teams to deliver the MarTech roadmap.

Requirements

• 6+ years of experience in MarTech, Marketing Operations, or Growth Engineering, with at least 2 years owning a technology stack.
• Hands-on experience with headless CMS platforms and enterprise CRM systems like HubSpot.
• Strong proficiency in server-side tagging, GA4, and product analytics platforms such as Amplitude or Mixpanel.
• Proven experience in vendor selection, contract negotiation, and technology rationalisation.
• Strong project delivery skills with the ability to define scope, milestones, and technical requirements.
• Experience in a regulated industry and a solid understanding of consent, data governance, and compliance requirements.

What we offer

• The opportunity to shape the future of a complex, evolving marketing technology stack.
• A fully remote working environment with high levels of autonomy and impact.
• Collaboration with diverse, cross-functional teams in a fast-paced, professional setting.