Marketing Specialist

Kraymer Art is a unique company combining a high-end jewelry brand for fandom enthusiasts with a new, emerging anime studio. We are looking for a Marketing Specialist to help us grow our established jewelry presence while building our new anime studio's brand from the ground up.

Key responsibilities

• Build the social media presence for our new anime studio from scratch, including content strategy and calendar management.
• Develop and execute earned-reach strategies to drive organic growth, community engagement, and user-generated content.
• Manage the growth funnel for the studio, from pre-launch landing pages to email nurture sequences.
• Oversee and grow existing social media channels for our jewelry brand, ensuring consistent brand messaging.
• Plan and execute paid social advertising campaigns and identify cross-promotion opportunities between our jewelry and anime audiences.

Requirements

• Deep knowledge of anime, manga, and fandom culture, with a proven ability to connect with these communities.
• Demonstrated experience growing a social media audience from zero, with a focus on organic and community-driven growth.
• Strong copywriting skills across various formats, including social media, ads, and email.
• Ability to manage two distinct brand voices simultaneously while maintaining high standards of quality.
• Excellent written communication skills and a track record of success in a fully remote, async-first environment.
• Startup mindset with the ability to thrive in ambiguous situations and take full ownership of projects.

What we offer

• Full flexibility in managing your own schedule, provided that goals and KPIs are met.
• A long-term, full-time position within a creative and passionate team.
• The opportunity to have a significant impact on the development of a brand-new anime studio.
• A fully remote work environment that values autonomy and results.