Lead PPC Manager

Scrambly is a rapidly growing adtech startup building a reward-powered alternative to traditional app stores. We are looking for a Lead PPC Manager to own and scale our paid search acquisition across Google and Microsoft Ads, transforming it into a highly efficient, automation-driven growth engine.

Key responsibilities

• Own the end-to-end performance of Google Ads and Microsoft Ads, defining strategies that align with business profitability targets.
• Build and maintain structured campaign architectures, focusing on value weighting and signal strategy to scale budgets effectively.
• Design and implement automation systems, including scripts and monitoring workflows, to reduce manual optimization and improve scalability.
• Analyze performance using tools like GA4, Mixpanel, and Looker, ensuring that growth is predictable and explainable to stakeholders.
• Collaborate closely with the Head of User Acquisition to align on strategic priorities and drive sustainable long-term growth.

Requirements

• 4+ years of hands-on experience managing Google Ads, with a strong focus on Search and Performance Max campaigns.
• Proven track record of scaling paid search budgets to high six-figure ranges while maintaining or improving efficiency.
• Deep understanding of value-based bidding, conversion windows, and signal strategy in performance-driven verticals.
• Strong analytical fluency with advertising and product analytics platforms, including the ability to make sound decisions with imperfect attribution.
• Ownership-driven mindset with a focus on building repeatable, systems-oriented processes.

What we offer

• Direct ownership of a core revenue channel with significant business impact and high autonomy.
• A lean, low-bureaucracy environment where your ideas are tested and implemented quickly.
• The opportunity to build scalable systems from the ground up within a fast-growing, profitable company.
• Comprehensive leave benefits, including paid vacation, sick leave, and support for maternity/paternity needs.