Head of Virality & Customer Engagement

XTB, a leading global investment fintech, is seeking a Head of Virality & Customer Engagement to drive user growth and platform interaction. In this strategic leadership role, you will report directly to the Chief Product & Technology Officer and manage a multidisciplinary team of over 20 product and engineering professionals to deliver high-impact features.

Key responsibilities

• Develop and execute growth engines, including referral loops, viral features, and loyalty mechanisms to drive user acquisition and retention.
• Utilize data-driven insights to prioritize product bets and leverage AI to iterate rapidly on new experiments.
• Oversee portfolio planning, resource allocation, and cross-functional stakeholder communication to ensure successful delivery at scale.
• Recruit, coach, and develop high-performing talent while establishing best practices for design thinking and product delivery.

Requirements

• Proven track record of building and scaling growth and viral loop products in a large-scale environment.
• Minimum of 3 years of experience leading mid-sized organizational structures of 15-20+ people as a direct manager.
• Strong product mindset with the ability to oversee the full product lifecycle from conceptualization to engineering implementation.
• Deep understanding of engineering workflows and the ability to optimize delivery speed and quality.
• Excellent command of the English language and a keen eye for high-quality UX and UI design.

What we offer

• A pivotal leadership position at a major international investment fintech company.
• Direct influence on the global engagement strategy and the opportunity to shape the future of the platform.
• The chance to build and scale innovative growth products that reach a massive user base.
• A fully remote work environment with a competitive compensation package and performance-based incentives.