Growth Marketer Retention - Apparel

Trafilea is a leading consumer tech platform dedicated to scaling purpose-driven, digitally native brands through advanced growth marketing and operational excellence. We are seeking a Growth Marketer focused on retention to join our global team and drive high-impact lifecycle marketing initiatives across multiple digital channels.

Key responsibilities

• Execute lifecycle marketing campaigns and automated customer journeys across Email, SMS, Push Notifications, and WhatsApp.
• Build, launch, and optimize CRM campaigns directly within marketing automation platforms to drive engagement.
• Run A/B tests to continuously improve open rates, click-through rates, conversions, and overall revenue.
• Segment customer audiences and deliver personalized communications using dynamic content and product recommendations.
• Analyze campaign performance, identify actionable insights, and recommend optimizations based on data.

Requirements

• 1–3 years of experience in CRM, Lifecycle Marketing, Retention Marketing, or Email Marketing.
• At least 1 year of hands-on experience managing owned marketing channels like Email, SMS, or Push Notifications.
• Proven ability to build campaigns and automation workflows in platforms such as Klaviyo or Salesforce Marketing Cloud.
• Strong analytical mindset with the ability to translate campaign data into actionable optimization opportunities.
• Excellent English communication skills to collaborate effectively in a global, fast-paced environment.

What we offer

• Opportunity to work with a dynamic, diverse, and talented global team in a fully remote environment.
• Exposure to high-growth e-commerce projects at a scale that few companies can match.
• A culture that prioritizes fast experimentation, innovation, and professional growth.