Director, Social Media Marketing

Starface is a vibrant, community-focused skincare brand that transforms the experience of acne into an opportunity for self-expression. We are seeking a strategic and creative Director of Social Media Marketing to lead our social presence, evolve our platform strategy, and strengthen the connection between our organic and paid social efforts.

Key responsibilities

• Own and evolve Starface’s social media and platform strategy across TikTok, Instagram, YouTube, and emerging platforms.
• Lead the social content calendar and ensure every piece of content ladders back to a clear strategic purpose.
• Develop thoughtful, actionable creative briefs that push ideas forward and help unlock stronger creative work.
• Partner closely with the creative team to ensure strategy enhances creativity rather than constrains it.
• Monitor social performance and translate insights into actionable recommendations that improve business outcomes.
• Manage external agency partners and ensure high-quality strategic output and execution.

Requirements

• 6+ years of experience leading social strategy and managing owned channels for a consumer brand in beauty, fashion, or lifestyle.
• Deep, native understanding of TikTok and Instagram and how platform behavior evolves in real time.
• Proven experience building social strategies and reporting frameworks from scratch.
• Hands-on experience aligning organic and paid social teams in meaningful ways.
• Ability to write briefs that inspire creatives and manage external agency partners effectively.

What we offer

• Comprehensive health care options and 401k with employer match.
• Generous time off including 4 weeks of vacation and 20 paid holidays.
• 12 weeks of fully paid parental leave and pet-ernity leave.
• Home office and internet stipend along with annual learning and development funds.
• Flexible work culture including Flexible and Summer Fridays.