Colibri Group is a leader in online professional education, dedicated to supporting educators worldwide through innovative pathways and continuous growth. We are seeking a Content Marketing Manager to help build and scale Moreland University’s professional learning portfolio, turning concepts into a robust offering of courses, learning journeys, and subscription-based experiences.
Key responsibilities
- Own the professional learning go-to-market calendar, prioritizing and launching new on-demand courses, certificates, and webinars.
- Lead projects from concept to launch, coordinating with faculty, subject matter experts, and cross-functional teams.
- Create compelling marketing content, including landing pages, email campaigns, blog posts, and sales enablement materials.
- Develop and execute strategies that drive awareness, registrations, and long-term engagement across the portfolio.
- Analyze learner feedback and performance metrics to identify new opportunities and scale the professional learning channel.
Requirements
- 4+ years of experience in content marketing, ideally within EdTech, professional learning, or educator-facing environments.
- Proven track record of bringing educational programs or digital products to market with full ownership.
- Strong writing and editorial skills, with the ability to translate complex educational concepts into clear, engaging messaging.
- Demonstrated ability to manage complex, cross-functional projects and coordinate with diverse stakeholders.
- Bachelor’s degree in marketing, communications, education, or a related field.
What we offer
- The opportunity to build a scalable professional learning offering from the ground up.
- Significant ownership over the strategy and go-to-market execution for a new growth channel.
- Collaboration with an experienced faculty community and a dedicated, mission-driven marketing team.
- A role where your creativity and strategic insights directly influence the professional development of educators.